Who We Are

At eAssist Dental Solutions, we empower dental practices by providing expert-driven, AI-powered dental billing solutions that maximize collections, streamline revenue cycle management, and allow dental teams to focus on patient care. As part of our continued growth, we’re seeking an Account Executive to join our Sales team. 

eAssist is the nation's leading dental billing and patient billing service provider for dental offices. We were co-founded by a dentist who understands what other dentists need. eAssist currently serves over 2000 dental practices through a unique proprietary technology platform that connects dental practices to vetted dental billing professionals, allowing practice owners to fully outsource their billing department.  

eAssist was recently certified as a 2025 Top Workplace and 2024 Great Place to Work and has been featured on the Inc 5000 list of fastest-growing privately held companies in the U.S. for the last 7 years in a row! We were also recently awarded #10 on Fortune's Great Place to Work for medium-sized Health Care and Biopharma! 

What makes us so unique? We are a 100% remote, nationwide workforce. This means we are truly able to find the best of the best to join our team and they get to do what they love from the comfort of their home office. 

Position Overview

We’re looking for a highly analytical and systems-minded Marketing Operations & Analytics Manager to bring visibility and accuracy to our marketing performance data. You’ll be the architect who fixes broken attribution, connects marketing activity to revenue, and delivers trusted insights that drive smarter decisions across multiple brands.

Working hands-on in Zoho CRM, GA4, and connected platforms, you’ll rebuild dashboards, establish tracking standards, and uncover the stories behind the numbers. You’ll also manage UTM governance, ensure clean campaign tracking, and oversee landing-page setup and testing so every lead, click, and dollar is accurately captured.

You will work closely with Revenue Operations and the Sales team to ensure leads flow correctly through our systems—captured, tracked, and routed properly before being handed to sales—so reporting reflects the full funnel accurately from first touch to close.

If you love turning messy data into actionable intelligence—and want to build the foundation that marketing and leadership rely on—you’ll thrive in this role.

Key Responsibilities:  

Analytics & Attribution (Primary Focus)

• Audit, rebuild, and maintain marketing acquisition and reporting infrastructure in Zoho, GA4, Looker, Calendly, Zapier, and related tools.
• Design dashboards that show where leads originate, how they move through the funnel, and which campaigns drive pipeline and revenue.
• Build attribution models that connect marketing spend to outcomes across channels, partners, and brands.
• Analyze lead behavior and lifecycle trends and translate insights into recommended actions.
• Develop simple forecasting models to project lead volumes and conversion trends across channels.
• Partner with leadership to identify KPIs, benchmarks, and metrics that guide investment decisions.
• Identify and address lead-quality issues across digital channels by analyzing source data, conversion paths, and form submissions. Partner with demand generation and sales to reduce junk leads and improve overall lead quality and conversion rates.
   

Tracking & UTM Governance

• Own end-to-end UTM management, creation, and documentation.
• Train and support the marketing team on proper UTM tagging, ensuring every campaign maps correctly into analytics and CRM systems.
• Regularly audit inbound traffic to catch and correct tracking errors.
• Maintain tag and pixel tracking infrastructure for accurate measurement across GA4, ad platforms, and CRM.
   

Landing Page & Conversion Optimization

• Build, QA, and optimize landing pages and forms to ensure clean data capture and seamless lead routing.
• Set up and test tracking pixels, UTMs, and conversion events to guarantee reliable reporting.
• Partner with channel owners to run experiments and improve conversion rates.
   

Marketing Operations & Systems

• Manage Zoho CRM reporting, integrations, and data integrity; lead preparation for potential migration to HubSpot or a future multi-brand CRM.
• Own lead flow, scoring, and routing logic between marketing and sales systems.
• Document workflows, integrations, and process updates to ensure scalability and continuity.
• Ensure all marketing data and reporting processes comply with HIPAA, GDPR, and other relevant privacy standards.
• Own audience segmentation logic for campaigns and nurtures, ensuring data accuracy, compliance, and consistency in CRM targeting.
   

Reporting, Insights & Team Enablement

• Create weekly, monthly, and quarterly reports that visualize performance and connect marketing activity to pipeline.
• Deliver ad-hoc analyses and recommendations that help marketers and executives act on data quickly.
• Conduct short training sessions to improve data fluency across the marketing team.
• Educate channel owners on how to interpret dashboards and use insights to drive campaign optimization.
   

Other

• Performs other related duties as assigned.

Qualifications

• 4–6+ years in Marketing Operations, Marketing Analytics, or Revenue Operations
• Advanced skills in CRM reporting, Excel/Google Sheets (pivot tables, index/match, data validation), and GA4
• Experience in Zoho CRM preferred. 
• Experience with Looker Studio or similar BI/reporting platforms
• Proven ability to develop and enforce UTM tracking standards and multi-touch attribution models
• Hands-on experience building and testing landing pages, forms, and conversion tracking
• Strong understanding of lead flow, lifecycle stages, and data governance
• Curiosity, precision, and clear communication skills—the ability to translate complex data into actionable stories for non-technical audiences
• Bonus: Experience supporting multi-brand environments or CRM migrations 
• Experience in the Dental field is desired but not a requirement.
• Able to manage and problem solve many of your own technical and computer issues.
• Highly skilled at using the full suite of Google tools. 

Education  

• BA/BS preferred in Marketing, Business, Economics, Information Systems, Statistics, Computer Science, or a related quantitative field — or equivalent practical experience (5+ years in marketing ops/analytics).
• Nice to have (not required): MS in Analytics/BI or MBA with strong analytics focus.
• Relevant certifications (preferred):
  • Google Analytics 4 
  • CRM/Analytics certifications
  • Looker/Looker Studio, SQL (any recognized credential), GTM/Tag Manager
• Portfolio requested: links or screenshots of dashboards, reports, and example SQL or data models you’ve built.

Success in This Role Looks Like

• Clear, trusted dashboards that end attribution confusion
• Every campaign tracked accurately from first click to closed lead
• Landing pages and forms producing clean, reliable data
• Marketing and sales teams using shared reports weekly to guide decisions
• Leadership having confidence in what drives growth and where to invest next
• Lead data is clean, accurate, and actionable—junk and unqualified submissions are filtered out automatically, and marketing and sales teams have confidence in the quality of inbound opportunities.

Total Compensation  

$90,000 to $110,000 (base and bonus included)

Travel/Physical Demands

• Travel typically less than 10%. No special physical demands required. 

Why Join eAssist?

• Remote-first culture – Work from anywhere in the U.S.
• Competitive salary 
• Opportunities for growth within a fast-growing company
• Collaborative, supportive team culture
• Health, dental, and vision benefits

eAssist is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.